Swiggy Introduces Swiggy UPI for Seamless In-App Payments

Swiggy Introduces Swiggy UPI for Seamless In-App Payments Swiggy, the popular on-demand convenience platform, has unveiled its latest feature, Swiggy UPI, to enhance the in-app payment experience for its users. This new service integrates the National Payments Corporation of India’s (NPCI) UPI plug-in solution, allowing customers to complete UPI transactions without leaving the Swiggy app, reducing the payment process from five steps to just one. Powered by Juspay’s HyperUPI Plugin, the Swiggy UPI feature significantly streamlines the payment experience by eliminating the need to redirect users to third-party UPI apps. This innovation ensures a smoother, faster, and more efficient transaction process. In April 2024, Finance Minister Nirmala Sitharaman highlighted that India saw approximately 131 billion UPI transactions. With UPI becoming increasingly popular, the NPCI has been encouraging more entities to integrate UPI services into their platforms. "Swiggy UPI is designed to minimize transaction time and enhance efficiency. By removing the need to switch to third-party apps, this feature reduces transaction time